Tuesday, June 3, 2008

Caribou Coffee to Offer Totally Free WiFi

MINNEAPOLIS, June 3 /PRNewswire-FirstCall/ -- Caribou Coffee Company Inc. (Nasdaq: CBOU) announced today that it now offers completely free wireless
fidelity (WiFi) service for its clients in more than than 80 percentage of its
stores acrossthe United States. Through a partnership with Wandering WiFi,
Caribou Coffee is the biggest company-owned coffeehouse operator to offer
customers a completely free WiFi service.

After completing consumer research, the company decided to better the
free-with-a-minimum-purchase WiFi programme that was launched in 2006. Now, only
a simple enrollment is needed for first clip users with no purchase or
company recognition card use required.

Senior Frailty President of Selling

Kathy Hollenhorst said, "Caribou Coffee
is proud to offer totally free WiFi service as a manner to supply an excellent
experience to our customers. Our missionary post is 'an experience that brands the day
better.' In improver to a comfy environment and superior coffee,
simplifying our WiFi programme is a manner for us to supply that experience. Now,
whether you're connecting with friends or concern associates in individual or
online, Caribou Coffee is the perfect place."

Caribou Coffee goes on to spouse with Wandering WiFi for this service
due to Wandering WiFi's focusing on a comprehensive solution with end-user
customer support and a Caribou Coffee-branded experience. "Caribou Coffee
continues to concentrate on chances to better the overall user experience,"
said

John Marshall, chief executive officer of Wandering WiFi. "As more than than clients have got WiFi
enabled devices such as as iPhones, or cell telephones with incorporate WiFi,
simplifying the enrollment procedure goes one more customer-focused
differentiator."

"By offering connectivity without the complicated fuss of a lengthy
login or recognition card process, Caribou Coffee understands the convenience
desired by its customers," said Marshall. "While connected, clients can feel
safe in this state-of-the-art unafraid environment."

ABOUT THE company Caribou Coffee (Nasdaq: CBOU) founded in 1992, is the
second-largest company-owned gourmet cafe operator in the human race based
on figure of coffeehouses. At Caribou Coffee, our missionary post statement is "an
experience that brands the twenty-four hours better". We supply this by sourcing the
highest-quality coffee in the human race and trade roasting it in little batches to
bring out the best in every bean. We then convey this extraordinary java to
our clients via respective channels including grocery store locations, online or via
our coffeehouses, which supply a restful flight for our customers. Caribou
Coffee is committed to expanding our concern by bringing this experience to
new clients through multiple agency without compromising our unwavering
commitment to quality. Caribou Coffee is a proud receiver of the Rainforest
Alliance Corporate Green Earth Award. For more than information, visit
.

SOURCE Caribou Coffee Company Inc.

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